Best File Formats
- Vector (AI, EPS, PDF, CDR, SVG): scale to any size with no loss of sharpness. Best for logos and lettering.
- High-resolution images (TIFF, PNG, JPG): fine for photos if the resolution is high enough at the final size.
- Avoid screenshots and images copied from social media or WhatsApp.
Before You Send
- Size: tell the printer the exact final width and height.
- Fonts: convert text to outlines or include the font files.
- Colour: tell them about brand colours. Screens and prints can differ, so ask for a proof.
- Bleed: ask whether extra margin is needed around the edges.
- Logo only? If you have no vector logo, ask the printer if they can redraw it.
Large Prints Need Care
Very large prints, such as flex banners and fabric hoardings, are viewed from a distance, so lower resolution can be acceptable. Ask the printer what resolution they need at your size.
